Whether you’re competing at club level, university level, county level or elite sport, success depends on much more than physical ability.
Confidence.
Focus.
Mental toughness.
Emotional control.
The ability to perform under pressure.
These psychological skills often make the difference when physical ability is already in place.
At Athletes Ascend, I provide sports mindset coaching from Reading, Berkshire, helping athletes develop the mental skills needed to perform consistently and enjoy their sport with greater confidence.
For those who aren’t local, online coaching is also available across the UK and internationally.
Call +44 07807 540142 or email me
Book Your Session
Ask a Question
Who I Work With
I work with athletes from a wide range of sports, including:
- Football
- Golf
- Tennis
- Rugby
- Cricket
- Athletics
- Cycling
- Swimming
- Motorsport
- Boxing
- MMA
- Snooker
- Darts
- And many others
Whether you’re aiming for your first competition or competing at a high level, coaching is always tailored to your individual goals and challenges.
Common Areas We Work On
Athletes often seek support with:
- Building confidence
- Performance anxiety
- Competition nerves
- Overthinking
- Choking under pressure
- Recovering from mistakes
- Returning after injury
- Losing form
- Emotional control
- Mental toughness
- Focus and concentration
- Developing consistency
Every athlete is different, so coaching is adapted to your sport, your personality and the way you naturally think.
My Approach
Athletes Ascend combines practical coaching with evidence-informed performance psychology and selected NLP techniques.
Coaching also incorporates my own frameworks, including:
- Inner Voice Awareness (IVA)
- Flow State Activation (FSA)
Where appropriate, coaching can also be adapted for athletes with aphantasia or different thinking styles, recognising that mental training should fit the individual rather than expecting every athlete to think in exactly the same way.
In-Person or Online
If you’re based in or around Reading, sessions can take place in person.
If you’re elsewhere in the UK or overseas, online coaching provides the same structured approach using secure video appointments.
Many performance challenges can be addressed just as effectively online.
Why Choose Athletes Ascend?
- Individual coaching tailored to your sport.
- Practical strategies you can apply immediately.
- Support from an experienced mindset coach.
- A personalised approach rather than a one-size-fits-all programme.
- Online and in-person coaching available.
Frequently Asked Questions
Do I have to be an elite athlete?
No. Coaching is suitable for athletes at all levels, from enthusiastic amateurs to high-level competitors.
Do you only work with athletes in Reading?
No. While I am based in Reading, I also work with athletes across the UK and internationally through online coaching.
Which sports do you work with?
I work across many sports. Although each sport presents different challenges, the underlying psychological principles often remain the same.
Is coaching personalised?
Yes. Every session is tailored to your goals, your sport and the way you naturally think and perform.
How I Work With Athletes
I combine practical sports mindset coaching with NLP, hypnotherapy where appropriate, and performance-psychology principles. The approach depends on the athlete, the sport and what is maintaining the problem. It complements technical coaching, medical care and rehabilitation rather than replacing them.
Ready to Perform at Your Best?
If you’d like to improve your confidence, focus, resilience or overall performance, I’d be delighted to help.
Whether you prefer in-person coaching in Reading or online sessions from anywhere in the world, Athletes Ascend provides practical, personalised sports mindset coaching designed to help you perform at your very best.
Call +44 07807 540142 or email me